Healthcare.gov, the government health insurance marketplace website, launched in October 2013 only to buckle under the weight of just 2,000 simultaneous users. As millions of Americans stared at error messages and frozen screens, a political crisis unfolded, but so did a new era of government technology.
The result was 18F, an in-house digital services consulting agency that brought Silicon Valley expertise to government, challenging decades of outdated procurement practices and introducing a radical new approach to building digital public services.
Founded on March 19, 2014, by Presidential Innovation Fellows, 18F was housed within the Technology Transformation Services department of the General Services Administration, or GSA. The name 18F was derived from the address of GSA headquarters: 1800 F Street. On March 1, 2025, just a few weeks shy of 18F’s 11th anniversary, the Trump administration eliminated the agency and laid off its staff.
As a researcher who studies public administration and technology, I have observed the transformational role 18F played in government digital services. The unit’s elimination raises the question of what the future of those services will look like.
Impact of 18F
18F served a unique role as an in-house digital consultancy for the U.S. government, drawing on innovative strategies to improve public service through technology. Within 18F, teams consisting of designers, software engineers, strategists and product managers worked together with federal, state and local agencies to not only fix technical problems but to build, buy and share technology that helped to modernize and improve the public’s experience with government services.
Over nearly 11 years, 18F built an impressive portfolio of successful digital projects that transformed how people interact with the U.S. government. Even if the average person is unfamiliar with 18F, the odds are quite high that they have at least encountered one of its many products or services.
18F staff describe the group’s mission and work.
For example, 18F supported the Internal Revenue Service in creating IRS Direct File, a free online tax filing tool that provides taxpayers with a simplified filing process. As of today, IRS Direct File is available in 25 states and is expected to serve 30 million eligible taxpayers during the 2025 tax filing season.
18F has been pivotal in modernizing and securing digital systems to help create more streamlined and secure user experiences for the public. For instance, Login.gov is a secure single sign-on platform that simplifies access to multiple government services for users.
Perhaps the most notable of 18F’s modernization efforts that touches nearly every aspect of government today is the U.S. Web Design System. The comprehensive design system was developed in collaboration with the U.S. Digital Service in 2015. It helps support dozens of agencies…
