My first instinct is that a lot of these users were deflecting. Some were, I believe, unwilling to admit they succumb so easily to fears around the number 13. I’m sure at least 50% of these people always feel a certain chill at the onset of a Friday the 13th.
I would bet an (old) iPhone that they have blamed a mishap or two that just happened to occur on that date on the confluence of day and number.
Still, there’s the wider issue of what Apple really will call its new phone. Perhaps the company will ignore any superstitions. Its self-image is, after all, one of rational and emotional strength, entirely immune to outside influence.
But what if Cupertino suddenly reverted to Roman numerals — as it did with iPhone X, iPhone XR and iPhone XS, to make people feel better?
I do feel Apple missed a vital element with the iPhone 11 in failing to call name iPhone XI — or just iPhone Xi — in honor of China’s most important, especially to Apple, leader.
So this time around, iPhone XIII anyone? Or even iPhone Xiii?